3. Process

In this chapter, we introduce the core steps of the creative process essential for radical creativity.

How can creativity help address challenges?

Welcome to the third chapter of this course, ‘Process’. In this chapter, we explore the essential steps and processes of radical creativity.

This chapter delves into the dynamics of the creative process, from generating innovative ideas to refining them into actionable solutions, and offers practical insights to unlock your creative potential. Various methods focusing on ideation, experimentation, piloting, and implementation will be introduced to help you turn your ideas into reality.

We’ll start the chapter with a short teaser video, Creative Process, which will familiarize you with the general topic and help you set a personal learning goal.

Introduction film • 6 minutes

Creative Process

This short video presents some of the chapter’s main ideas, as well as some expert’s thoughts and experiences relating to the creative process. As you watch, reflect on which aspects are already familiar or comfortable to you and which you might want to develop.

In the five sub-chapters, you’ll learn to apply different methods of creativity to overcome real-life challenges. Here are the detailed learning outcomes for this chapter:

  • Understand the theory and methods of the creative process.
  • Become familiar with the ways organizations can manage for creativity.
  • Learn ideation techniques.
  • Understand how serendipity is an important element in radical creativity.
  • Recognize what is needed for ideas to get implemented.

After completing the assignment in this chapter introduction, continue on to the sub-chapters. You can find them linked below. You can also find them and the rest of the course contents on the course overview page at any time. You can complete the chapters and sub-chapters in any order.

Reflection

Well done! You have successfully completed this assignment.